Culture-led placemaking

Valuing Creative Placemaking research – Landcom / UrbanGrowth NSW

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While working as Creative Producer at UrbanGrowth NSW, City People’s Michael Cohen became aware of a massive gap in the knowledge base surrounding creative or ‘culture-led’ placemaking. While we know that adding to place identity with culture-led offerings (events, festivals, installations, cultural destinations) is a good thing, can we point to research that tangibly demonstrates the social and economic returns of this work?

The Rocks Windmill // 2013

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Michael Cohen, now director of City People, devised and implemented an arts lab ‘incubator’ model for Sydney Harbour Foreshore Authority (SHFA) as a way of generating activation projects that speak directly to the identity (past, present and future) of Darling Harbour and The Rocks, two of Australia’s most visited destinations. Emerging from the first laboratory was The Rocks Windmill.